$ 3 billion: Call of Duty developers boasted about the achievements of the franchise
Activision boasted of the financial achievements of the Call of Duty series over the past 12 months. The franchise brought 3 billion dollars and increased its annual income by 80%. The number of copies sold shooters increased by 40%.
Activision Executive Vice President and Call of Duty General Manager Byron Beed writes: "Momentum in the Call of Duty ecosystem over the past year from free-to-play Warzone, as well as post-launch support for Modern Warfare and now pre-Black Ops Cold War has been incredible [...] We are focused on building an ongoing pipeline of massive amounts of free post-launch content and events across the » franchise.
Thanks to the achievements of the franchise, the studio can continue to develop shareware Call of Duty: Warzone with 85 million players and at the same time continue to release one AAA shooter at a time , like Black Ops Cold War and Modern Warfare, every year.